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For Research Use Only — Not for Human Consumption.

Brand Kit

The Pepta identity, calibrated.

One mark, one type system, one point of cobalt light. The kit below is the source of truth — the logo lockups, the color tokens, the type, and the rules that keep Pepta reading like a single calibrated instrument. Download what you need.

WORDMARK · MARK · FAVICON · TOKENS · USAGE

The signature

A bold P with a stepped key and a detached foot.

The mark is the original Pepta P, traced to clean vector: a bold geometric bowl, a stepped 'key' tongue cut into the counter, and a detached foot. One color — so it sits cleanly in ink on paper and mist on the console. (Cobalt stays in the interface — focus, the world-seam, the QC diode — not the mark.)

ORIGINAL ARTWORK · TRACED VECTOR
Lockups

Four tones. Two surfaces.

The wordmark is the primary lockup; the mark stands alone where space is tight. Ink-on-bone is the default; mist-on-graphite is the console flip; the mono pair is the failsafe.

Wordmark · inkSVG
Wordmark · mistSVG
Mark · inkSVG
Mono · black / whiteBlackWhite
Construction

Clear space and minimum size.

Protect the mark with breathing room equal to the P's stem width on all sides. Below the minimums the stepped tongue and foot stop resolving — switch to the wordmark or scale up.

◻ = stem

Mark · min 20 px

Favicon, avatars, app tile.

Wordmark · min 88 px

Header, footer, documents.

Color

A bright documentation world, a warm graphite console.

The palette is two worlds joined by one cobalt seam. Cobalt is treated as light — never a fill for large areas. The signal colors only ever appear paired with a text label.

Documentation world

Bone

#FAFAF8 · page

Paper-sunk

#F4F4F0 · well

Ink

#0E0F12 · text

Ink-soft

#22242A

Hairline

#ECECE7

Border

#E6E6E1

Cobalt — the one light

Cobalt

#1D3FBF · primary

Cobalt-700

#18339A

Cobalt-800

#132877

Cobalt-100

#DCE2F8

Cobalt-glow

#3A63F5 · console

Reference Console

Graphite-900

#0B0C0F · floor

Graphite-850

#101216 · panel

Graphite-800

#15171C

Graphite-750

#1C1F26

Graphite-line

#262A33

Mist-100

#E7E8EC · headline

Mist-300

#A6A9B2 · body

Mist-500

#6E727C · caption

Signal — always label-paired

Signal-green

#3DDC84 · on file

Signal-amber

#F5B544 · review

Typography

Geist for the interface. Mono for the evidence.

Geist Sans carries every headline and paragraph; Geist Mono carries every number, code, and label — slashed-zero and tabular, so a column of values reads like an instrument readout. The wordmark itself is a fixed vector lockup, never live text.

Geist Sans

Instrument-grade

Synthesized and finished in US facilities, freeze-dried to a stable solid, and analyzed by an independent laboratory — lot by lot.

RegularMediumSemibold
Geist Mono · slashed-zero

0123456789

LOT
PE-2025-0407
CAS
137525-51-0
MASS
10.0 mg
DATE
2025-04-07

The Pepta wordmark is the original artwork traced to vector and shipped outlined — it carries no font dependency and must not be re-typed or rebuilt in a live font.

Voice & usage

Factual, calibrated, compliant.

Pepta speaks like a lab notebook, not an ad. Every claim is something a certificate can back. The voice never crosses into therapeutic, dosing, or human-use language — that line is not a style choice.

The one line, verbatim

For Research Use Only — Not for Human Consumption.

See the Research Use Policy for the language guardrails every page inherits.

Do

  • Let the mark stand in one color — ink on light, mist on dark. It's monochrome by design.
  • Give the logo clear space of at least the P's stem width on every side.
  • Use ink-on-bone on light surfaces; mist-on-graphite on the console.
  • Use the mono (black / white) lockups wherever color can't be trusted — stamps, fax, engraving.

Don't

  • Don't recolor the wordmark or add a second color — the mark is monochrome.
  • Don't stretch, condense, rotate, or add shadows, gradients, or outlines.
  • Don't place the ink lockup on graphite, or the mist lockup on bone.
  • Don't rebuild the wordmark in a live font — always use the supplied vector lockup.
Downloads

The full asset index.

Every lockup in SVG (preferred — infinitely scalable) and PNG, plus the favicon tile and your original concept file.

Wordmark · inkSVGPNG
Wordmark · mistSVGPNG
Mark · inkSVGPNG
Mark · mistSVGPNG
Mono · blackSVG
Mono · whiteSVG
Wordmark · mono blackSVG
Wordmark · mono whiteSVG
App icon tileSVGPNG
App icon · light tileSVGPNG
Original conceptPNG
ASSET PACK · /public/brand · SVG PREFERRED